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World Ducati Week 2010 – The Red Planet Returned

Bologna, Italy (15 June 2010) - World Ducati Week, the massive event that unites and excites the Ducati community, has wrapped up after four days with a record-breaking attendance of 60,000 motorcyclists.

 

Held at the Misano World Circuit, the celebration - entitled the ‘Red Planet Returns’  - took June 10-13th and become one of the best ever in the event’s history. While Italian Ducatisti made up 60% of the total attendance at WDW2010, the remaining Ducati fans and attendees travelled from 28 nations and five continents- underlining the international appeal of the Ducati brand. Owners from Europe, America, Australia, Russia and India united with those from Brazil, China, Malaysia and even Gabon and Nepal to celebrate their passion for the Ducati brand.

 

The event peaked on Saturday, June 12th when the program of events climaxed with a spectacular knock-out drag race competition, featuring Ducati MotoGP and Superbike riders aboard the asphalt-ripping Ducati Streetfighter S. True to form, the eight riders – Battaini, Bayliss, Byrne, Checa, Fabrizio, Haga, Hayden and Stoner - put on a fantastic show from the moment they left the pit garages, playing to the crowds that filled Misano's paddock terraces. World Superbike Ducati Xerox Team rider Noriyuki Haga won the photo-finish final- just fractions of a second ahead of Ducati MotoGP team rider, Nicky Hayden; followed by Troy Bayliss in third position.

 

 To see more on this event check out Ducati.net's "you were there photo gallery" :WDW2010 Photo Gallery