The AGV Pista is Valentino Rossi's new helmet for 2012. It's due to be unveiled to the world at Jerez on Friday, but we've seen it already, right?
You would think that by AGV paying Valentino Rossi a reported one quarter of a million Euros a year to wear your fine helmets would mean that you would have some control over the rider – though not where he spends his cash. Not complete control obviously, but when you have a spangly new helmet to launch to the world – arguably the biggest news since the AGV GP Tech – you would hope for a bit of discretion.
Alas, Rossi being Rossi and everything he says and does being photographed, Tweeted and reported, trying to keep the lid on the new lid proved to be impossible. Rossi was apparently sent a useable prototype with the understanding that he wouldn't wear it in public. Clearly, that official AGV email must have ended up in the Spam filter of Rossi's email account and he rode at Sepang with the new lid in full view...more