(Scroll down on link for the Rossi Video)
Japanese tyre behemoth Bridgestone has a new tyre out – the S20. The ‘S’ is for sport.
I can’t recall a tyre launch in the last decade where the word ‘sporty’ wasn’t mentioned at least seven times. Under some circumstances (with the Metzeler Racetec or Pirelli Diablo Corsa), that’s hardly a surprise, but even on tyres with less track-biased aspirations, every manufacturer still wants a piece of the sports/sporty action. It’s not surprising.
(Scroll down for Valentino Rossi video on the tyres. Funny guy...).
That segment of the aftermarket tyre business which lies between super-stable, ultra-durable touring hoops for rolling gin palaces and pure track tyres with just enough tread on them to convince the Department for Transport that they’re worthy of road-going ‘DOT’ approval, is humungous. And Bridgestone is a huge player, claiming 30 per cent market share and leaving the other five or six players to hoover up the remainder....more